Industry News | September 1, 2010
Cold Stone, Make a Wish Team Up for Kate's Creation
Throughout September, every Cold Stone store nationwide will sell paper wish stars for $1 each. The month-long fundraiser will culminate in the ninth-annual “World’s Largest Ice Cream Social” on September 30. During the social, Cold Stone locations will give away three-ounce portions of Kate’s Creation from 5 to 8 p.m., while encouraging guests to make a donation to the Make-A-Wish Foundation. Cold Stone Creamery has supported the Make-A-Wish Foundation since 2002, generating more than $3.6 million in donations.
“Each year, I’ve had the pleasure of working with various wish kids, but this year I was able to be part of a child’s wish, which was such a memorable experience,” says Ray Karam, Cold Stone Creamery Sr. Tastemaster. “I want to encourage everyone to come and be part of Kate’s wish. You get free ice cream and help a great cause—it doesn’t get better than that.”
Kate, who hails from Tampa, Florida, was inspired to become this year’s Cold Stone Creamery wish kid after she attended last year’s social. An ice cream connoisseur, Kate discovered that a wish kid has the responsibility of creating an exclusive creation for the “World’s Largest Ice Cream Social.” When the Make-A-Wish Foundation asked Kate for her most heartfelt wish, she knew she was the perfect candidate for the position.
In March, Kate traveled to the Cold Stone Creamery World Headquarters in Scottsdale, Arizona, to work with the Cold Stone Tastemaster to mix up this year’s Make-A-Wish Creation. Kate was named “Junior Tastemaster” and invented Kate’s Creation: caramel apple ice cream mixed with graham cracker pie crust, chocolate shavings, and apple pie filling. Her exclusive creation will be featured at Cold Stone locations throughout September.
“My wish day at Cold Stone was the most delicious day of my life,” Kate says.
Food & Beverage
Thank you for signing up to receive QSR's flagship e-newsletter, A.M. Jolt. To help us better serve the information needs of our audience, please complete the information below.
In addition to A.M. Jolt, we also offer the following e-newsletters and communications. Please mark those you would like to receive.
- Business Services
- Cleaning & Sanitation
- Computer Systems/Software
- Dispensing Equipment
- Disposables, Packaging, Plastics
- Equipment Installation/Repair
- Financial Products/Services
- Food Products
- Franchise Opportunities
- Kitchen Equipment
- Safety Services/Products
- Security Systems