Industry News | March 12, 2012

Crazy Things Can Happen With Little Caesars Pizza!

Little Caesars is offering basketball fans a chance to score with a free order of Crazy Bread at participating Little Caesars restaurants on Monday, March 19, 2012. 

If any 16-seeded team beats a 1-seeded team in a crazy, unexpected victory in the games played on March 15 and 16 of the 2012 college men's basketball championship tournament, Little Caesars will give away one free Crazy Bread to every family that mentions the free Crazy Bread offer at the store. 

"If a crazy thing happens and there's an upset, it'll be a slam dunk for Crazy Bread lovers," says Ed Gleich, senior vice president of global marketing, Little Caesar Enterprises, Inc.

"And, if the number ones prevail, fans can still catch a great deal at Little Caesars with our high quality, large, Hot-N-Ready pepperoni pizza for just $5, or the 3 Meat Treat with pepperoni, sausage, and bacon for just $8. Either way, customers win!"

Crazy Bread is Little Caesars' most popular side item: eight warm sticks of freshly baked bread, topped with the flavors of butter and garlic, then heavily sprinkled with Parmesan cheese.

Offer Details:

If any of the 16-seeded college men's basketball championship tournament teams from the four regions beat a 1-seeded team during the games played March 15-16, 2012, Little Caesars will give away one free order of Crazy Bread to every family that goes to a store and mentions the offer on Monday, March 19, 2012. 

  • Limited to one Crazy Bread (eight piece order), per family. Sauce extra.
  • Valid only on Monday, March 19, 2012, while supplies last.
  • Valid at participating locations.
  • No purchase is necessary.
  • Little Caesars and the free Crazy Bread promotion is neither affiliated nor associated in any way with any collegiate basketball team, league or association.
  • Upon request, complete terms and conditions of the promotion will be available at the participating locations and at LittleCaesars.com on March 15, 2012.

 

Available at participating restaurants nationwide, Little Caesars' $5 Hot-N-Ready pizza is a large, 14'' pepperoni or cheese pizza that's ready when customers are, with no waiting or need to call ahead. Customers simply go to their Little Caesars store, and fresh pizzas are ready to carry out.

Each Little Caesars Hot-N-Ready pizza is made with high quality ingredients including naturally-aged mozzarella cheese, dough made fresh daily in the stores and sauce made with tomatoes picked at the peak of ripeness and a secret blend of spices that customers love.

In addition to pizza, core Hot-N-Ready menu items at Little Caesars stores include Caesar Wings, Caesar Dips, and more. Customers can locate their closest Little Caesars store by visiting LittleCaesars.com.

Little Caesars Pizza is currently the largest international carry-out chain, with restaurants on four continents. The company's founders, Michael and Marian Ilitch, opened their first restaurant in Garden City, Michigan, in 1959.