Industry News | February 14, 2012

CUPS Opens Third NJ Location on Valentine’s Day

CUPS Frozen Yogurt, the beach-themed self-serve fro-yo concept, will open its third location at 11 a.m. on Tuesday, Feb. 14, at Bayonne Crossing Way Space #904, Bayonne, New Jersey.

In celebration of the Bayonne opening, all three CUPS locations in Clifton, East Hanover, and Bayonne, are giving out a free $10 iTunes gift card with a $10 purchase on Valentine’s Day. The iTunes gift card is a great way for couples to create a personalized playlist this Valentine’s Day.

As part of Bayonne’s grand opening week, the first 100 customers at the new Bayonne location on Saturday, Feb. 18, will receive a $10 CUPS gift card.  

Additionally, CUPS Facebook fans can download and print out a coupon for free four ounces to be redeemed at the new Bayonne location. The coupon is good from Feb. 14-29.

Since opening the first CUPS in Clifton, New Jersey, in November 2010, CUPS has taken the Tri-State area by storm, becoming the local hot spot for teenagers and adults alike who make their own fro-yo concoctions choosing from 24 yogurt flavors and more than 50 different toppings and three sauces.


CUPS, however, is much more than great frozen yogurt. According to Rick Barbrick, CUPS co-founder and president and COO of The Briad Group, CUPS was designed around the experience.

“It’s more of a nightclub experience,” Barbrick says. “We have loud dance music with lighting and murals that give us a little bit of an edgy vibe versus a normal yogurt bar or ice cream shop.”

The Bayonne CUPS will be open from 11 a.m. to 10:30 pm, Sunday through Thursday and from 11 a.m. to midnight on Friday and Saturday. For more information, call 201-858-3500 or visit www.cupsfrozenyogurt.com.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.