Industry News | February 15, 2012

Del Taco Returns to Atlanta

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Del Taco fans in the Atlanta area, take note.
 
Today, Del Taco returns to Atlanta with the opening of its new restaurant in Snellville, Georgia, on Feb. 15.
 
The new restaurant, located at 1895 Scenic Highway in the Presidential Markets Shopping Center, utilizes the company’s new restaurant design with a contemporary color palette, interesting architectural elements, revamped interior, and a salsa bar.
 
The salsa bar offers customers fresh new flavors with two different types of salsa as well as Del Taco’s signature sauces–Del Inferno, Del Scorcho, and Mild sauce. Featuring a drive thru, this location will be open 24-hours.
 
Del Taco’s menu features something for every appetite with signature tastes and great value across the menu. Del Taco's variety of freshly prepared Mexican menu include items such as tacos, burritos, and quesadillas as well as American favorites such as burgers, crinkle-cut fries, and shakes.   
 
All menu items are made to order using fresh ingredients such as cheddar cheese grated fresh daily from 40 lb. blocks, hand-made salsa, beans slow-cooked from scratch, and marinated chicken grilled fresh every hour. Del Taco also serves breakfast featuring a line of breakfast burritos, biscuits, and muffins. 
 
This is the first of more than 60 restaurants the company plans for the area that will include both company-owned and franchised locations. A second location in Kennesaw is scheduled to open in April.
Del Taco previously operated restaurants in a co-branding effort with Mrs. Winner’s Chicken and Biscuits in the 1990’s.
 
“For years, our fans have been asking us to return and we’re very excited to bring Del Taco back to Atlanta,” says Paul Murphy, Del Taco CEO.
 
“We have a legacy of well-established value. With our new look, we maintain our value heritage while adding emphasis to the quality, freshness and great care we put into our food preparation every day in all of our Del Taco restaurants.”
 
The restaurant will officially open to the public following a ribbon cutting ceremony with Snellville Mayor Kelly Kautz and city council members on Wednesday, Feb. 15, at 10 a.m.
 
Del Taco restaurants serve more than three million customers each week. Consumers can “like” Del Taco on Facebook and receive coupons for free food. For more information, please visit www.facebook.com/deltaco or www.deltaco.com
Del Taco has more than 530 restaurants in 17 states.