Industry News | March 26, 2014

Dickey's Opens Lucky Number 7 This Week

There is no doubt that the Dickey's Barbecue franchise is in growth mode. This week, Dickey’s Barbecue will open seven new locations in different areas across the country. The new locations are in Kent, Washington; Richland, Mississippi; Vienna, Virginia; Colorado Springs, Colorado; Clinton Township, Michigan; Yonkers, New York and Dallas, Texas.

 

The excitement surrounding our brand is picking up speed around the country,” says Roland Dickey, Jr., president and CEO of Dickey’s Barbecue Restaurants Inc. “Fast casual Texas barbecue is a unique value proposition that both guests and franchise owners have embraced.”

 

The 391-unit restaurant chain has maintained impressive growth adding over 200 stores in just two years. The company currently has over 150 stores in development and is adding locations in key growth markets.

 

At each grand opening, Dickey’s Barbecue Pit will be hosting a three-day celebration with multiple gift card giveaways, free merchandise, and $2 Pulled Pork Big Barbecue Sandwiches. Each location will also be drawing for a chance to win a $500 gift card. In Dallas, Roland Dickey, Sr. will be signing and giving away 100 free copies of Mr. Dickey’s Barbecue Cookbook at its Friday, March 28 event.

 

With every new successful location, we become stronger as a brand,” Dickey, Jr says. “We are so proud of our local owners and their genuine love of the art of great barbecue.”

 

Dickey’s Barbecue Pit opened its first location in Dallas in 1941. Dickey’s Barbecue Restaurants Inc. began franchising in 1994 and has continued to grow across the country. With every new restaurant, the company creates additional jobs for landlords, brokers, construction companies, and of course the city itself.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.