Industry News | May 12, 2014

Doc B’s Fresh Kitchen to Open Second Unit

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Just nine months after the launch of its Gold Coast store in Chicago, Doc B’s announced its second location opening in June in River North in Chicago. Doc B’s will stand among North Bridge’s collection of national restaurant chains including Eataly, Joe’s Stone Crab, Seasons 52, California Pizza Kitchen, Eddie V’s, Big Bowl, P.F. Chang’s, and Weber Grill.

At 3,700 square-feet, Doc B’s River North will comfortably seat 120 guests and offer a 10-person outdoor communal table option. Expanding on their growing bar program, the front of house will feature fully opening, garage door–style windows, a 20-foot custom marble bar, and four TV screens.

Doc B’s order-at-the-counter and full-service dining options allow guests to customize their dining experience. Using wireless table trackers and digital menu boards has been relevant in keeping the concept on the cusp of the latest dining technology. 

Offering it’s original menu of updated American fare, Doc B’s will continue to use fresh, house-made, and locally sourced ingredients. The full, main menu will be available to guests, as well as new seasonal and staple additions include Grilled California Artichokes, Oven Roasted Asparagus, and a Carnitas Sandwich.

“Chicagoans have really supported our concept,” says founder Craig Bernstein. “We’re excited to continue our growth and offer our guests the convenience and versatility of two dining locations.”

With plans to expand into the national market, presently south Florida, Bernstein notes that the fast paced environment, diversification of neighborhoods, and growth of tourism account for the need for an additional location in downtown Chicago.

“I am thrilled that our guests truly view our restaurant as an extension of their own kitchen,” he says. “We will always strive to deliver on our guests desires, and right now that begins with the expansion of our business.”

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.