Industry News | October 9, 2012
Doc Popcorn Opens 70th Location in New York
Underscoring its position as a leader in the multibillion-dollar snack industry, Doc Popcorn announced the opening of its 70th location.
This opening marks a major milestone for Doc Popcorn, as it secures its status as the largest popcorn retailer in the world.
A local franchise group opened the kiosk at The Galleria at White Plains Mall in White Plains, New York, and has expansion plans to open nine additional units throughout the East Coast.
As most retailers were feeling the strain of the recession, Doc Popcorn experienced record-setting growth. The burgeoning brand signed more than 80 franchise agreements in 30 states and Washington, D.C., to date, which, when fully developed, represent a total of more than 300 locations.
From 2009–2012, the company’s forecasted cumulative growth will be an astounding 5,341 percent. Opening an average of one new location every week, Doc Popcorn has been one of the fastest-growing snack brands in recent years.
“Our growth is more than a hot streak. It has become a solid trend,” says Rob Israel, CEO and cofounder of Doc Popcorn. “We’ve had several back-to-back banner years, which show that both consumers and franchisees are caring more and more about the quality of product they eat and represent.”
Since launching its franchise program in 2009, Doc Popcorn has distinguished itself within the multibillion-dollar snack category as the only fresh-popped, all-natural flavored popcorn franchise and brand.
It pops its whole-grain, non-GMO kernels in 100 percent corn oil and offers a wide variety of distinctive flavors, such as Sinfully Cinnamon and Hoppin' Jalapeno, made from blends of natural ingredients.
Plus, Doc Popcorn’s ability to operate in a variety of high-traffic venues through its unique PopShop, PopKiosk, and Mobile PopCart models presents franchisees with flexibility and scalability.
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