Doc Popcorn continues to increase its franchise footprint overseas with its first location set to open in Japan on May 31, 2014.
Nearly three months after the master franchise agreement with FSPlanning was finalized, the first of at least 10 new locations planned for Japan will open in the Harajuku Tokyu Plaza. The new destination,”PopShop,” introduces a new model to the franchise system's portfolio, which provides customers with an expanded in-store experience. This is in addition to Doc Popcorn's “PopKiosk” and mobile “PopCart” models seen stateside.
Doc Popcorn Harajuku is owned and operated by FS Planning, comprised of franchise partners and restaurateurs Takeshi Furuhara, Masahiro Saito, and Yu Abe. This franchise group has built previous brands within the restaurant industry with concepts such as Maxim de Paris, Vieille Vigne, Cote de Rouge, Dominique Saibron, and Radish Boy.
"International demand for American brands is growing each year and we're honored that there is a desire for our fresh-popped, better-for-you snack in such a thriving market," says Rob Israel, co-founder of Doc Popcorn. "We're looking forward to a long-term partnership with FS Planning. Given their strong track-record in the restaurant industry, we're confident they have the experience required to succeed in their market."
Currently, Doc Popcorn has more than 85 locations in the U.S., Mexico, Puerto Rico, and Japan.