Domino's Pizza is celebrating the launch of its new iPad app by giving customers a chance to win free pizza for an entire year. When customers complete an order on the app through September 30, they will automatically be entered for a chance to win.

Domino’s will randomly select one winner each week through September 30. Customers who order on the iPad app will have the opportunity to enter once per day. Winners will receive free pizza for a year, awarded in the form of five $100 Domino’s gift cards.

“We wanted to celebrate the launch of Domino’s most beautiful ordering app and encourage customers who haven’t tried it yet to order in a whole new way,” says Chris Brandon, Domino’s Pizza spokesperson.

Digital ordering accounts for approximately 40 percent of Domino’s sales in the U.S. Domino’s new app offers users access to the full national menu, coupon search, and location-based store locator like in its iPhone, Android, Windows Phone 8, and Kindle Fire ordering apps. It also allows direct access to track an order using Domino’s Tracker, the company’s digital order tracker, and Pizza Profiles, which allows customers to save information and reorder their favorite order in as little as five clicks, or about 30 seconds.

Marketing & Promotions, News, Ordering, Pizza, Domino's