Industry News | October 9, 2012

DQ Grill & Chill Opens in Wabash, Indiana

The Dairy Queen system’s newest, most exciting restaurant concept has opened its doors in Wabash, Indiana.

The 2,000-square-foot DQ Grill & Chill restaurant, the first to open in Wabash, has added 45 new jobs, contributing to the city’s employment growth.

The new restaurant will also contribute to the state’s restaurant sales, which according to the National Restaurant Association, are projected to increase by 2.6 percent this year.

“We are excited to open our first DQ Grill & Chill restaurant in Wabash and welcome the community in to enjoy our full menu of craveable food items, cool treats, and Orange Julius specialty fruit smoothies and drinks,” says restaurant operator Gavin Hart. “This new restaurant is sure to become a location where families and friends can gather to share smiles and stories over a great meal and treats.”

The DQ Grill & Chill concept blends the best of DQ’s iconic history with the most modern innovations in the quick-service restaurant industry. The food menu features the quarter- and half-pound GrillBurger made to order, as well as other food items, including deli-style Iron Grilled Sandwiches.

Other menu offerings include Grilled or Crispy Chicken Sandwiches and Salads; Chicken Strip Baskets; Shrimp Baskets; Quesadillas; and Chili Cheese Dogs.

Complementing the “Grill” is the “Chill,” with traditional and indulgent Dairy Queen soft-serve treats. Along with all of the DQ favorites, such as the signature BlizzardFlavor Treats, MooLatté frozen blended coffee beverages, DQ Cakes, and waffle bowl sundaes and cones, guests will enjoy Orange Julius Premium Fruit Smoothies and fruit-blended beverages on the menu.

Orange JuliusPremium Fruit Smoothies are made with real fruit and low-fat yogurt, and are blended fresh for customers upon ordering.

The frothy, real-fruit Julius Originals are also blended fresh. Flavors for both Julius Originals and Premium Fruit Smoothies include Orange, Strawberry, Strawberry Banana, Tripleberry, and Mango Pineapple.

The DQ Grill & Chill restaurant interior brings an innovative dimension to quick-serve dining. Highlighted by the modern open-air grill and separate “Grill” and “Chill” sections, the restaurant features comfortable booths and large wooden tables, warm lighting, music, and an overall inviting environment.

The restaurant can seat 47 guests inside, with additional patio seating, and also offers a convenient drive-thru window.