Industry News | November 30, 2012
Dunkin' Decks the Halls for Holiday Travelers
With the number of airline tickets sold for Christmas and New Year’s already up more than 50 percent from last year, Dunkin’ Donuts is prepared for the rush of travelers stopping by to fuel up at its nearly 90 airport locations.
In addition, 12 new airport locations are planned for 2013, including the first Dunkin’ Donuts at Louis Armstrong International Airport in New Orleans, Dallas Love Field Airport, George Bush International Airport in Houston, Des Moines International Airport, and Chicago's Midway Airport.
With 84 million people expected to take planes, trains, and automobiles to holiday gatherings in the coming weeks, many travelers will be able to visit one of Dunkin’ Donuts’ more than 50 train and bus terminal locations.
Highway travelers also have the opportunity to visit Dunkin’ Donuts at numerous travel centers on Florida’s Turnpike, the Maryland Turnpike, the Connecticut Turnpike, Merit Parkway, the Kansas Turnpike, and more.
"Airport and other non-traditional locations continue to be strong growth areas for Dunkin' Donuts," says Grant Benson, CFE, vice president of development at Dunkin’ Brands. "Guests love the convenience of grabbing their favorite coffee or baked goods wherever their busy travel schedules may take them, and our franchisees enjoy the flexibility of these sites."
The company's growth in alternative locations, such as mass transit stations, travel centers, supermarkets, college campuses, and military bases, means that consumers can fuel up for a holiday rush and keep themselves running through the hustle and bustle of the season.
Dunkin' Donuts currently has more than 500 nontraditional locations with a delicious line up of beverages and snacks, including Dunkin’ Donuts hot and iced coffee, baked goods, oven-toasted breakfast sandwiches, bakery sandwiches, and more.
Many of these nontraditional locations also offer Dunkin’ Donuts Cards, a fun, affordable, and convenient gift to pick up for friends, family, and co-workers while en route to holiday parties or gatherings.
These cards can be purchased in any amount between $2 and $100 and never expire.
Finally, Dunkin’ Donuts’ Trip Planner allows travelers to map all of the Dunkin’ Donuts restaurants along their road trip. Travelers can simply type in a start and end address and the Trip Planner provides the most direct route, in addition to a list of accessible Dunkin’ Donuts restaurants along the way.
Guests can also download and use the Dunkin’ App for iPhone, iPod touch, and Android smartphones, which has a detailed restaurant locator with easy-to-find directions to and information about local Dunkin’ Donuts restaurants, including store hours, in-store Wi-Fi, drive-thru availability, and more.
Food & Beverage
Move Over 4-Leggers, 2-Leggers Coming In!
Just ran across some surprising breakfast info and thought it was worth sharing, then watching where it goes. Although McDonald’s has offered its Southern Style Chicken Biscuit on the breakfast menu for several years now, and of course, Chick-fil-A menus chicken at breakfast, it came as a surprise to this writer that both chicken and turkey have gained significant ground on the breakfast menu. It seemed worthy of further investigation.
It turns out that both turkey and chicken have been getting more popular as a component of the morning meal. In a report published earlier this year, Technomic found that 24% of consumers surveyed said they’ve been eating turkey at breakfast more often than they had two years before, while 11% had been eating more chicken.
I dug further. Technomic also found that 70% of those saying their poultry consumption had risen mentioned a desire to eat more healthfully was the motivator behind their choices.
Okay, so chicken or turkey in the morning. But where were these people getting their wake-up proteins? Were they all firing up their broilers in the morning? Seemed unlikely.
So were they were going to McDonald’s or Chick-fil-A? Could be, but I discovered there are many operators offering chicken or turkey items in the a.m., I just hadn’t had my radar tuned in right.
Some of the options hew closely to the classics, with bacon or sausage made from chicken or turkey:
- Energy Breakfast Sandwich (Energy Kitchen) uses five egg whites with low-fat American cheese and turkey bacon on a honey whole-wheat English muffin.
- Power Panini Thin with Chicken Apple Sausage (Corner Bakery) is made with scrambled eggs or egg whites, chicken apple sausage, and Parmesan and Cheddar cheeses on thinly sliced whole-grain harvest toast.
- Santa Fe Egg Wrap (Einstein Bros Bagels) includes eggs, turkey sausage with ancho lime salsa, jalapeño schmear and pepper jack cheese.
Others use the more familiar forms of the poultry:
- Power Wrap (First Watch) is made with fluffy egg whites, turkey, spinach, house-roasted crimini mushrooms and Swiss in a sun-dried tomato basil tortilla.
- 2 Egg & Cheddar Sandwich with Roasted Turkey (Au Bon Pain) has a self-explanatory name and is served on a choice of breads.
- Breakfast Burrito with Chicken (Qdoba) is a flour or whole-wheat tortilla filled with grilled chicken, eggs, potatoes, choice of sauces and salsas, and optional shredded cheese or sour cream.
Did you note something in common in all those descriptions? Each one of them includes eggs!
Now I know what you’re thinking: this is a blog for the American Egg Board, so of course those items all include eggs. But foodservice operators are pretty savvy about the American consumer and they don’t include eggs just for fun. Eggs are a tasty, nutrient dense protein and just happen to be delicious.
Oh, by the way, are there eggs on the breakfast sandwiches you normally order? Uh huh. I thought so.
For more, visit www.AEB.org