Industry News | August 26, 2009

Dunkin' Donuts Adds Fan-Submitted Donut Flavor

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Dunkin' Donuts announced that "Toffee for Your Coffee" will join the company's lineup of donut varieties and be available at participating shops nationwide through October 6. The new donut was one of nearly 130,000 "Create Dunkin's Next Donut" contest submissions. Jeff Hager of Hoover, Alabama, was the grand prize winner for "Toffee for Your Coffee," a sour cream cake donut topped with glaze and chopped Heath Bar.

"I am thrilled to be able to share my personal creation with donut lovers across the country," Hager says. "My family and I will look back on this experience knowing that the 'Toffee for Your Coffee' donut is a part of Dunkin' Donuts' history, and that is something special."

"Toffee for Your Coffee" was officially revealed as the winning donut on National Donut Day, June 5. As the grand prize winner, Hager received $12,000 along with the opportunity to have his donut sold in participating Dunkin' Donuts shops throughout the country. Twelve contest finalists, including Hager, received $1,200 and traveled to Dunkin' Donuts' University in Massachusetts for a bake-off presided over by the Dunkin' Donuts' culinary team and company leaders, along with Paul Mullins, author of Glazed America: A History of the Doughnut, and Diane Werner, food director for Taste of Home.

"Throughout the 'Create Dunkin's Next Donut' contest we were constantly amazed and inspired by the number of entries and the passion people have for donuts," says Stan Frankenthaler, executive chef for Dunkin' Brands. "Toffee for Your Coffee stood out as a creative and delicious treat that we're proud to share with Dunkin' Donuts fans everywhere.”