Industry News | January 30, 2006

Dunkin' Donuts Introduces New Breakfast Sandwich

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Dunkin' Donuts today introduced the newest addition to its line of fast, fresh and affordable breakfast sandwiches -- the Supreme Omelet.

The Supreme Omelet is a mouthwatering combination of crisp bacon and melted American cheese stacked on top of fluffy scrambled eggs, stuffed with real diced green and red peppers, scallions, hash brown potatoes, Swiss and Monterey Jack cheese, all served on a warm, freshly baked croissant.

"The Supreme Omelet reflects our culinary team's desire to raise the bar on the quality and variety of food choices available in the quick-service industry, changing expectations about what is possible in a quick meal, whether in a restaurant or on the go," said John Gilbert, Vice President of Marketing for Dunkin' Donuts. "There's no better way to start your morning than with the delectable taste of our breakfast sandwiches. Our customers crave our breakfast sandwiches for one reason -- they taste great. And we think our customers will be especially pleased with the new Supreme Omelet. In fact, the Supreme Omelet scored higher in consumer taste testing than any other Dunkin' Donuts breakfast sandwich."

The Supreme Omelet is available nationwide at participating restaurants for a limited time only.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.