Industry News | March 10, 2011
Dunkin’ Donuts Wants to Grow in Toledo, Dayton
Dunkin’ Donuts is seeking to expand its presence in Ohio with the announcement of seminars on March 22 in Dayton and March 23 in Toledo to discuss franchise opportunities brewing in those markets.
Dunkin’ Donuts’ development in Dayton and Toledo is part of a steady and strategic growth strategy, which includes expanding in existing markets while entering new cities across the country to help drive the leading coffee and bakery chain’s growth. To help fuel growth in these two Ohio markets, special development incentives are available, including reduced royalty fees for three years and an extra $10,000 in local store marketing for stores that open on time.
Dunkin’ Donuts executives will be in Dayton to host the franchise seminar on March 22 from noon to 2 p.m. at the Dayton Doubletree Downtown, 11 S. Ludlow Street, to share the benefits of owning a Dunkin’ Donuts restaurant.
The Toledo franchise seminar is March 23 from noon to 2 p.m. at the Toledo Hilton, 3100 Glendale Avenue.
“Dunkin’ Donuts is looking for qualified candidates with foodservice, operations, and real estate experience to join our team to help expand the brand’s footprint in Dayton and Toledo,” says Grant Benson, CFE, vice president of franchising and market planning for Dunkin’ Brands Inc. “Our secret to success is our passionate franchisees who provide a high-level of customer service to our guests’ everyday, and we encourage interested parties to attend our franchising seminar to learn how they can open a Dunkin’ Donuts restaurant in their community.”
In 2010, the company experienced strong expansion results, including the opening of 574 net new locations worldwide and 226 new signed franchise commitments in the U.S. For the year, Dunkin’ Donuts opened 206 net new restaurants in the U.S and signed multiunit development agreements in 29 markets. Included among these new and planned outlets are nontraditional locations such as airports, arenas, travel plazas, and universities.
In an effort to keep the brand fresh and competitive, Dunkin’ Donuts offers franchisees flexible design concepts including free-standing stores, end caps, in-line sites, kiosks, and gas stations, as well as other retail environments. Dunkin’ Donuts has aligned its development strategy to support the growth opportunities and consumer needs of each individual market. As a result, franchising opportunities range from single units to multi-store development agreements.
“Dunkin’ Donuts is proud to energize Americans and keep the honest, hard-working, value-driven people of this country running every day,” Benson says. “Our recent and ongoing menu enhancements meet the needs of today’s on-the-go consumers, moving Dunkin’ Donuts beyond breakfast with high-quality food and beverage items available all day.”
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