Industry News | June 22, 2007

Dunkin' Unveils Interactive Web Site

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To help busy people all over the country get the most out of their own summer, Dunkin' Donuts is inviting customers to log on to its brand new Web site, MyIcedCoffee.com. The interactive site provides trip planning advice and suggestions for family-fun events in all 50 states, and site visitors can play instant-win games to win thousands of prizes, and register for a chance to win $10,000 to create a dream summer adventure.

Through a partnership with online mapping company MapQuest, visitors can chart their summer destinations, and MyIcedCoffee.com locates Dunkin' Donuts restaurants in 33 states along the way to keep travelers refreshed and refueled. Dunkin' Donuts fans can also share their favorite iced coffee tales for others to view.

Dunkin' Donuts has been serving iced coffee for more than 25 years, doling out more than 150 million cups of iced coffee in 2006 alone. Millions of iced coffee lovers turn to Dunkin' Donuts because they recognize the quality of its iced coffee. Dunkin' Donuts has been at the forefront in developing an innovative process for brewing iced coffee, which has set the standard for the industry. The unique process, called double brewing, uses twice the amount of coffee when making the beverage to achieve consistent flavor and freshness that are never compromised at the expense of serving it cold.

For further information on the company's nine iced coffee flavors, please visit MyIcedCoffee.com.