Industry News | January 11, 2013

Einstein Ups the Health Factor with Trio of Super Grain Bagels

Einstein Bros. Bagels and Noah’s New York Bagels announced the addition of even more great-tasting, nutritious alternatives for guests with the introduction of a new line of three Super Grains bagels, now available in all restaurants nationwide.

Whether you are looking for a nutritious way to start your day or a satisfying way to power through the day, Einstein Bros. and Noah’s Super Grains bagels are a wholesome choice that does not compromise taste, value, or variety.

All three new bagels are packed with the power of whole-grain goodness.

The three new additions to the Super Grains bagels line are the 100 Percent Whole Wheat with Honey Bagel, 9-Grain Bagel, and Power Protein Bagel.

The 100 Percent Whole Wheat with Honey Bagel is made with 100 percent whole-wheat flour and just a touch of honey. It is perfectly sweet with more than 25 percent of your recommended daily fiber requirement. 

The 9-Grain Bagel is made with 100 percent whole-wheat flour and features nine hearty grains, including quinoa, barley, and rye. This wholesome and tasty bagel fulfills 100 percent of your daily recommended whole grain requirement.

The Power Protein Bagel is made with 100 percent whole-wheat flour and includes a deliciously satisfying mix of dried fruit and sunflower seeds, and more than 14 grams of protein for sustained energy.

“We recognize the importance of providing guests with choices that cater to their dietary needs and active, healthy lifestyles,” says Jeff O’Neill, chief executive officer for Einstein Noah Restaurant Group.

“We received a very positive response to the introduction of our Smart Choices menu last year, and believe that our new Super Grains Bagels, combined with a hot cup of our coffee, are the perfect pair for consumers who want a wholesome meal that will help them power through their day.”

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.