Industry News | January 11, 2013
Einstein Ups the Health Factor with Trio of Super Grain Bagels
Einstein Bros. Bagels and Noah’s New York Bagels announced the addition of even more great-tasting, nutritious alternatives for guests with the introduction of a new line of three Super Grains bagels, now available in all restaurants nationwide.
Whether you are looking for a nutritious way to start your day or a satisfying way to power through the day, Einstein Bros. and Noah’s Super Grains bagels are a wholesome choice that does not compromise taste, value, or variety.
All three new bagels are packed with the power of whole-grain goodness.
The three new additions to the Super Grains bagels line are the 100 Percent Whole Wheat with Honey Bagel, 9-Grain Bagel, and Power Protein Bagel.
The 100 Percent Whole Wheat with Honey Bagel is made with 100 percent whole-wheat flour and just a touch of honey. It is perfectly sweet with more than 25 percent of your recommended daily fiber requirement.
The 9-Grain Bagel is made with 100 percent whole-wheat flour and features nine hearty grains, including quinoa, barley, and rye. This wholesome and tasty bagel fulfills 100 percent of your daily recommended whole grain requirement.
The Power Protein Bagel is made with 100 percent whole-wheat flour and includes a deliciously satisfying mix of dried fruit and sunflower seeds, and more than 14 grams of protein for sustained energy.
“We recognize the importance of providing guests with choices that cater to their dietary needs and active, healthy lifestyles,” says Jeff O’Neill, chief executive officer for Einstein Noah Restaurant Group.
“We received a very positive response to the introduction of our Smart Choices menu last year, and believe that our new Super Grains Bagels, combined with a hot cup of our coffee, are the perfect pair for consumers who want a wholesome meal that will help them power through their day.”
Food & Beverage
Move Over 4-Leggers, 2-Leggers Coming In!
Just ran across some surprising breakfast info and thought it was worth sharing, then watching where it goes. Although McDonald’s has offered its Southern Style Chicken Biscuit on the breakfast menu for several years now, and of course, Chick-fil-A menus chicken at breakfast, it came as a surprise to this writer that both chicken and turkey have gained significant ground on the breakfast menu. It seemed worthy of further investigation.
It turns out that both turkey and chicken have been getting more popular as a component of the morning meal. In a report published earlier this year, Technomic found that 24% of consumers surveyed said they’ve been eating turkey at breakfast more often than they had two years before, while 11% had been eating more chicken.
I dug further. Technomic also found that 70% of those saying their poultry consumption had risen mentioned a desire to eat more healthfully was the motivator behind their choices.
Okay, so chicken or turkey in the morning. But where were these people getting their wake-up proteins? Were they all firing up their broilers in the morning? Seemed unlikely.
So were they were going to McDonald’s or Chick-fil-A? Could be, but I discovered there are many operators offering chicken or turkey items in the a.m., I just hadn’t had my radar tuned in right.
Some of the options hew closely to the classics, with bacon or sausage made from chicken or turkey:
- Energy Breakfast Sandwich (Energy Kitchen) uses five egg whites with low-fat American cheese and turkey bacon on a honey whole-wheat English muffin.
- Power Panini Thin with Chicken Apple Sausage (Corner Bakery) is made with scrambled eggs or egg whites, chicken apple sausage, and Parmesan and Cheddar cheeses on thinly sliced whole-grain harvest toast.
- Santa Fe Egg Wrap (Einstein Bros Bagels) includes eggs, turkey sausage with ancho lime salsa, jalapeño schmear and pepper jack cheese.
Others use the more familiar forms of the poultry:
- Power Wrap (First Watch) is made with fluffy egg whites, turkey, spinach, house-roasted crimini mushrooms and Swiss in a sun-dried tomato basil tortilla.
- 2 Egg & Cheddar Sandwich with Roasted Turkey (Au Bon Pain) has a self-explanatory name and is served on a choice of breads.
- Breakfast Burrito with Chicken (Qdoba) is a flour or whole-wheat tortilla filled with grilled chicken, eggs, potatoes, choice of sauces and salsas, and optional shredded cheese or sour cream.
Did you note something in common in all those descriptions? Each one of them includes eggs!
Now I know what you’re thinking: this is a blog for the American Egg Board, so of course those items all include eggs. But foodservice operators are pretty savvy about the American consumer and they don’t include eggs just for fun. Eggs are a tasty, nutrient dense protein and just happen to be delicious.
Oh, by the way, are there eggs on the breakfast sandwiches you normally order? Uh huh. I thought so.
For more, visit www.AEB.org