Industry News | October 10, 2012

Elevation Burger Implements Recycled Olive Oil Program

Elevation Burger, known for its 100 percent USDA-certified organic, grass-fed, free-range burgers and recognized as one of the most innovative burger chains in the country, is doing its part to reduce the nation’s carbon footprint by making recycling the olive oil used at all of its 29 locations part of its franchisee training program.

According to Hans Hess, founder and CEO of Elevation Burger, the franchised chain donates approximately five, 5-gallon barrels of olive oil per store, per month to individuals or groups that make biodiesel fuel, typically for personal vehicle use. “This recycling program has been in place since our inception in 2005, and it is a part of each and every store through our franchisee training program.”  Hess notes that a significant benefit is that biofuels derived from recycled cooking oil typically burn clean, have a low carbon content, and don’t produce carbon monoxide. 
 
Echoes Daniel Magnus, who owns two Elevation Burger locales in Westchester County, New York: “This mandate is indicative of the discipline and focus of the company, making a restaurant that is both better for the body and better for the environment. It’s a huge part of the Elevation Burger DNA and we are proud to participate.”
 
Elevation Burger offers many healthier alternatives to standard fast food choices, including gluten-free fresh fries cooked in heart-healthy olive oil, two variations of a veggie burger, non-processed 6-month aged cheddar cheese, cookies made with organic butter and eggs, and critically acclaimed hand-scooped milk shakes. Elevation Burger’s warm and welcoming restaurants are also environmentally friendly, utilizing renewable, non-polluting materials and surfaces including bamboo flooring, compressed sorghum tabletops and low - or no- VOC paints and sealants. 
 
The franchise prides itself on an “elevated” experience and a fresh organic approach that puts people and product ahead of profit.  Elevation Burger has been recognized as the nation's first organic hamburger chain since opening its original location in Falls Church, Virginia in 2005. It has been recognized as one of the most innovative burger chains in the country, with AOL Small Business calling Elevation Burger the “Next Big Chain,” and The Food Channel dubbing it one of the “up and comers” in the emerging “better burger” category.