Industry News | August 26, 2014

Fatburger Plants Its Flag in Delhi

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Fatburger is expanding further with its first location in India opening in Delhi, the largest city in India. With over 155 locations around the globe, the gourmet burger franchise continues to bring its quality cuisine to fans worldwide.

Due to Indian cultural preferences, Fatburger has adjusted the menu for its new full service Delhi location to include beef-free options by incorporating chicken and lamb into its recipes as well as placing a significant emphasis on vegetarian options. Several new menu items also use the traditional flavors and spices of India to give the Fatburger brand an exotic twist, like the Peri-Peri Paneer Wrap, which incorporates Indian curd cheese into a flour tortilla along with lettuce, tomatoes, and mayo. Another new addition is The Fat Greek, which uses a unique approach to the classic burger with a lamb patty smothered in tzatziki sauce.

Joining the new flavorful food offerings are classic items on the menu including the The Tenderloin and the spicy fiesta burger Jalapeño (The Halapeno). The Delhi menu also has a vast variety of vegetarian options including the Bean-a-Licious, a bean patty burger; The Zesty, a soya patty burger; and several options to make meat-based menu items vegetarian. The Delhi location will also be complete with table service and beer and wine options.

“Though Fatburger is famous for its beef-based menu items, we have much to offer our global fans in terms of variety and flexibility in our meat and flavor options,” saus CEO Andy Wiederhorn. “We had a lot of fun exploring new menu concepts for the Delhi location, and we anticipate great success in sharing the Fatburger standard of quality with residents in the market.”

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.