Industry News | September 21, 2012

Fazoli's Unveils Franchise Sales Incentive Program

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Coming off its record-setting 26 consecutive months of same-store sales growth, Fazoli’s, America’s largest premium Italian quick-service restaurant chain, is launching a new franchise incentive program that can save operators at least $30,000 on a single new unit.

Franchisees opening multiple units under a development agreement can save up to $50,000 per unit. The program combines reduced franchise fees and royalty discounts for new and converted traditional, freestanding, and inline units.

“Over the last two years, Fazoli’s has been retooled and repositioned for franchising,” says Craig Sherwood, vice president of franchise development. “The brand is performing better than ever and is ripe for expansion. This incentive program makes Fazoli’s even more appealing to operators who are looking to grow their portfolios with a high-performing [quick-serve] brand that also is extremely well suited to conversions.”

Sherwood noted that in addition to dramatically improving its food, service, hospitality, and marketing, a new Fazoli’s franchisee recently broke ground on the chain’s all-new, stand-alone prototype.

“This new building is value-engineered and includes state-of-the-art design and technology that make it very affordable to develop and operate,” he says.

The initial $30,000 franchise fee can be reduced to $20,000 for the first new restaurant and to $10,000 for a second unit. The franchise fee can be waived for the third and additional units.

In addition to the fee reduction, the first $20,000 of royalties can be waived for each unit opened. Development agreements must be signed by March 31, 2013, and the units must be opened on a specified schedule.

The incentives are subject to the complete rules and eligibility requirements of the program at the time an agreement is signed. Program details are available upon completion and review of a franchise application.