May 25, 2013

Industry News | February 13, 2013

Franchise Industry Veteran Launches McKeeCo Services

Franchise industry veteran Lynette McKee, CFE, announces the launch of McKeeCo Services LLC, a franchising and development strategic advisory firm. McKeeCo Services will provide insightful franchise consulting to foodservice, hospitality, retail, and service brands seeking to grow or improve their system’s performance.

Officially launched in November 2012, McKeeCo Services, an International Franchise Association (IFA) Supplier Forum member, offers its clients a wide range of services including strategic evaluation of mergers and acquisitions, franchise sales processes, and franchisee recruitment marketing. McKeeCo Services also will assist companies with market development growth planning, as well as franchisee validation.
 
“Over my career, I’ve been fortunate to work with some of the franchise industry’s most respected brands, and I’m excited to leverage this experience through the creation of McKeeCo Services,” says Lynette McKee, CFE, CEO/managing partner, McKeeCo Services LLC. “Since the firm’s inception late last year, we’ve seen significant interest in our services and look forward to a strong 2013.”
 
McKeeCo Services’ CEO and managing partner, Lynette McKee serves as a strategic franchise and development advisor to various brands, which benefit from McKee’s more than two decades of experience working with companies including Dunkin’ Brands, Burger King, Denny’s, Checkers, and the Metromedia Restaurant Group. McKee most recently served as the executive director of the National Restaurant Association Educational Foundation.
 
McKee is a frequent guest speaker at the IFA, and in 2011, was awarded the Bonnie LeVine Award, granted to the top outstanding female executive in the franchise industry by the IFA. She has also earned accolades from the IFA’s Women’s Leadership Council, Women’s Foodservice Forum, and the Griffin Report. Additionally, McKee volunteers her time to help increase education and women’s leadership opportunities with several franchising and foodservice organizations.