Industry News | June 25, 2012
Fresh To Order Introduces Better-for-You Burgers
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Recent Technomic research shows that almost half of today’s consumers eat a burger at least once a week, and fast casual restaurants throughout the country are encouraging the trend. The better-burger segment has taken off throughout the restaurant industry as one of its fastest growing segments.
Fresh To Order (f2o), the leader in the ‘fast fine’ dining segment, will expand its selection of fast, but fine food with the addition of a new line of better-for-you burgers this summer.
Offerings will include a vegetarian black bean burger with fewer than 500 calories (made with black beans, rice, avocado, house pickled jalapenos, lettuce tomatoes, and corn relish grilled on a wheat flatbread with horseradish honey mustard sauce); a ginger scallion studded tuna burger with fewer than 600 calories (served on a whole wheat flatbread with horseradish aioli, Asian slaw, and baby field greens); and a bison burger with fewer than 600 calories (made with fresh ground bison and served with dried cherries, baby field greens, horseradish aioli, and caramelized onions).
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