Industry News | March 9, 2012

Fro.zen.yo Signs 8 D.C. Units

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Fro.zen.yo is developing eight new stores in the Washington, D.C., metropolitan region.

The announcement involves two franchisees, one who currently owns several other franchises, and then Dan and Jaquie McDonnell, a marketing and accounting team.

The McDonnells were introduced to Fro.zen.yo by their three children.

“While fro.zen.yo has a phenomenal product line to satisfy almost everyone, as an Ironman Triathlete, my wife and I were looking for an opportunity for a healthy alternative option and have found it, says McDonnell.”  “I will run the business with a focus on marketing, general operations, and future expansion while Jaquie will focus on the accounting and financial  side of the business.”

The fro.zen.yo concept was created by a management team that brings considerable restaurant and retail experience to the table and is based on a self-serve a la carte format. Recently recognized in Washingtonian Magazine as the Best Frozen Yogurt/Ice Cream, the first fro.zen.yo opened in Friendship Heights in D.C. to rave reviews and long lines of frozen yogurt-cravers. Currently, fro.zen.yo has 8 locations open in the DC metro area.

“We are excited to bring these experienced and motived entrepreneurs to the fro.zen.yo family,” says Michael Rendelman, director of franchising for fro.zen.yo.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.