Industry News | March 25, 2010

Garbanzo Focuses on Kids, Loyalty

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Denver-based Garbanzo Mediterranean Grill, a new seven-unit restaurant group offering the authentic tastes of the Mediterranean, now has a new Kids Menu for children under age 12. The restaurant also launched a Very Important Bean (VIB) Loyalty Card for frequent guests.

“The best part of the new Garbanzo Kids Menu is that it provides children some familiar favorites with a special Mediterranean twist,” says Alon Mor, Garbanzo founder. “Kids can choose a Grilled Cheese Sandwich or a Peanut Butter & Jelly Sandwich, both on our fresh pita. Our pita is made from scratch and baked on-site at each of our Garbanzo restaurants, so it is very fresh and makes a great sandwich for the kids. The Garbanzo Kids Menu also includes a Chicken or Steak Rice Bowl, or a ½-Stuffed Pita filled with traditional Mediterranean foods for the more adventurous kids. Each of the Kids Menu items come with a choice of Garbanzo’s chips, seasoned rice, or apple slices, and a beverage, all for just $3.99.

“Our younger guests can enjoy these tasty and fresh menu items at a great value,” Mor says. “We are even more family friendly now with our new Kids Menu, and we want families to come back again and again.”
 


This month, Garbanzo also introduced its VIB Loyalty Cards, which grant access to the VIB Club. As a card-carrying member, guests can receive Garbanzo’s Bean Mail email and also enjoy special offers, coupons, and entrance to future VIB-only events.