Industry News | November 4, 2013
Godfather's Website Gets a Makeover
Godfather’s Pizza announces the release of its new website, designed with a fresh new look and user-friendly navigation, to include the latest information about menu offerings, promotions, franchising opportunities, and more.
The website boasts a modern, open-layout design that allows visitors to quickly locate desired information thanks to its low hierarchical structure. In addition to integrating social media throughout, the website also features a news blog that not only highlights interests for the loyal Godfather’s Pizza customer, but also includes company news stories such as community involvement and new store openings.
“One of our main goals when building the new site was to create a website that was user-friendly and told the story of our rich history,” says Dawn Drazdys, vice president of marketing at Godfather’s Pizza. “Additionally, we wanted to present a refreshed look that fit with our brand promise of ‘making the perfect pie for passionate pizza people’. Our fans are passionate about our product and we believe the new look is something we can all be proud of implementing. We’d like to also thank Iridian Group for all of their assistance on the project.”
The new website includes a page dedicated to social media, an interactive timeline regarding the company’s 40-year history, and a multi-tabbed section that details the franchisee process.
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