Good Times Restaurants Inc. announced its same-store sales increased 17.9 percent for the month of July, its fourth consecutive month of double-digit increases.

 

“Our goal is to continue to compound our year-over-year sales increases at Good Times and optimize the profit flow-through on those incremental sales as we ramp up for additional new unit growth in company-owned and franchised restaurants in the Bad Daddy’s Burger Bar concept,” says Boyd Hoback, president and CEO.

 

“Our Good Times’ brand initiatives run deep and are clearly working," he adds. "We are early on in telling our brand story through the new television campaign and very early on in our reimaging of older restaurants, which we believe bodes well for continued momentum in our top line. Given our sales trend over the first ten months of this year, it appears we have established a significantly higher base of sales that is being brand driven rather than promotionally driven.”