Industry News | February 8, 2011

Healthy Menu Features All the ‘Hits’ at Taco Time Northwest

Taco Time Northwest, a family owned Mexican quick-service restaurant, launched its new Fit-Hits menu. The new menu provides customers with low-calorie entrée options to make great choices for good health and is the first Puget Sound–area quick serve to feature gluten-free items on its menu.

Each Fit-Hits menu item is distinguished by simple icons and includes information about calories, fat, and sodium content. The Fit-Hits menu features eight items with 400 calories or less and four gluten-free items, including white chicken chili, a Baja taco, a Southwest chop salad, and a light chicken taco salad.

“At Taco Time Northwest, we’re proud to use the freshest ingredients in all of our menu items,” says Robby Tonkin, president of Taco Time Northwest. “By identifying the healthiest options, we’re giving our customers the tools they need to make informed purchases to satisfy their tastes and meet their dietary goals.”

To kick off the Fit-Hits menu, Taco Time Northwest introduced Taco Time health coach Deborah Enos, who specializes in bringing nutrition information to busy people. A certified nutritionist, accomplished author, and motivational speaker, Enos serves on the board of the American Heart Association and has been featured in Self Magazine, Better Homes and Gardens, and Good Housekeeping. Enos will be available through the Taco Time Northwest Facebook and Twitter pages to answer customer questions and provide nutrition tips that can be easily applied to daily life.

In addition to the Fit-Hits menu, Taco Time Northwest‘s website offers a Build A Meal tool that allows customers to view nutrition information for each item on the Taco Time menu and to calculate the complete nutritional information for the entire meal.

Fit-Hits menu items range in price from $1.59 to $5.59.