Industry News | August 23, 2013
Homestyle Turns to MIRUS for Analyzing Data
Homestyle Dining of Plano, Texas, is the parent company and franchisor for over 200 Ponderosa and Bonanza Steakhouses spread over two continents. Its restaurants use over ten different POS systems on a variety of hardware to collect sales and transaction data. It’s no wonder that when CEO Tom Sacco and CMO Jon Rice decided to consolidate, integrate, and analyze their data, they had some tough criteria: the restaurant business intelligence solution system must be able to collect, integrate, analyze, and communicate their disparate data, while also being user-friendly, flexible, and reasonably priced.
Sacco and his team chose MIRUS Restaurant Solutions of Houston, Texas. Currently, Homestyle has been cutting and pasting Excel spreadsheets for restaurant reporting and analysis. As CEO Sacco put it, “We have a lot of moving parts with our two legacy brands that span five decades. It’s time for us to start lassoing them and making all our data work for us, not against us. The way we go about our business today is much more difficult than it needs to be. We want to make it easy for our operations and marketing teams, as well as our franchise marketing committee to analyze and assess new and existing product mix and measure check average impact from promotions concepts that we are looking at.”
The goal is for Mirus to bridge Homestyle’s various systems, as well as provide their franchisees and senior management with customizable analytical tools that deliver restaurant exception-based reporting results and dashboards quickly to the right people.
MIRUS CEO Dave Bennett is happy to accept the challenge. “We know that Homestyle looked at a number of restaurant operations analysis systems, and we’re glad to see that our combination of integration power, adaptability, and ease of use won them over. We look forward to the challenge of linking these various systems over different hardware and companies, different currencies and countries, but we know have the tools and the team to do the job.”
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