IDS Menus, a supplier of Digital menu boards, announced its participation in the 89th annual National Restaurant Association, Restaurant Hotel-Motel show (NRA)that will be held at McCormick Place,in Chicago, Illinois, Saturday May 17 through Tuesday May 20, 2008. Visit IDS at booth 1083. Exhibit hours are 9:30 a.m. – 5:30 p.m. daily.

Among other things, IDS Menus will be featuring its digital menu board system, which includes the robust digital signage software Scala InfoChannel 5. IDS staff will be on site daily demonstrating all of the features and functionalities of the IDS digital menu board system. Presentations will be given, followed by a brief question and answer period.

Also attending will be a Scala representative to explain in detail the Scala InfoChannel software capabilities. Scala comments more about their involvement at the NRA show. “We look forward to partnering with Scala Certified Partner IDS Menus at the National Restaurant Association Show. The foodservice industry is a major focus for Scala and affords great promise for deploying truly dynamic digital signage networks that respond to customer demands. IDS Menus is uniquely suited to deliver this cutting edge technology to an industry looking for ways to attract more customers,” says Richard Trask, director of public relations, Scala, Inc.