Industry News | January 3, 2008
Jack In The Box Debuts 'Big Deal'
"Following the spending frenzy of the holidays, many consumers have to tighten the purse strings in January," says Teka O'Rourke, director of menu marketing and promotions for Jack in the Box Inc. "Our Big Deal offers a variety of flavorful, filling menu items at an affordable price, so guests don't have to sacrifice taste and satisfaction for cost."
The Big Deal is available for the suggested price, excluding tax, of $2.69 at all participating Jack in the Box restaurants for a limited time.
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