Industry News | May 13, 2011
Jamba's Making a Splash
Jamba Juice Company announced that it will be joining forces with USA Water Polo to help their clubs raise much needed funds through the on-site sale of Jamba's portfolio of better-for-you smoothies and other menu offerings.
USA Water Polo decided to invite Jamba Juice to support their events because of the popularity of Jamba's offerings and because of Jamba's long-term commitment to inspiring and simplifying healthy, active living. Jamba Juice store teams will offer select menu items for purchase at USA Water Polo activities to help USA Water Polo raise money. Jamba will give back a percentage of all sales to USA Water Polo and their clubs in support of local and national programs.
"Jamba is committed to promoting active lifestyles and to working together with community organizations that strive to get kids and adults active by helping them raise much needed program funding," says Susan Shields, chief marketing officer, Jamba Juice Company. "Working with organizations like USA Water Polo gives Jamba Juice pride that we are doing our part to help fight childhood obesity and to promote healthy, active lifestyles by providing event participants with products that make eating healthier easier."
Beginning this month through the fall, Jamba Juice will help raise funds for USA Water Polo and their sanctioned clubs through on-site fundraising and encouraging participation in their "Sip to Support" the USA Water Polo teams program. Information about USA Water Polo events can be found on their website at www.usawaterpolo.org and on the community boards in local Jamba Juice tournament stores. The alliance will help connect Jamba Juice with the water polo community and promote the importance of living a healthy, active lifestyle.
"USA Water Polo is excited to join forces with Jamba Juice to help raise much needed monies for USA Water Polo, the training of our national team athletes, and in support of our community initiatives," says Jen Rottenberg, chief marketing officer, USA Water Polo. "We are thrilled to have Jamba Juice on site at many of our National Championship Tournaments this summer to help our clubs and tournaments in their fundraising efforts by making great tasting, refreshing, better-for-you products available for purchase to the thousands of fans who attend these events."
Jamba Juice will be on site at the following major USA Water Polo events:
- Masters National Championships: June 3-5 at the SODA Aquatics Center main pool, Moraga, California;
- U.S. Open of Water Polo (Women's Division): July 22-24 at the SODA Aquatics Center, Moraga, California;
- Boy's Junior Olympics and Junior Olympics Challenge: July 30-August 2 at the Woollett Irvine main pool, Orange County, California;
- Girl's Junior Olympics and Junior Olympics Challenge: August 4-7 at the Woollett Irvine main pool, Orange County, California;
- U.S. Open of Water Polo (Men's Division): August 5-7 at the Woollett Irvine main pool, Orange County, California.
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