Industry News | April 18, 2001

Koo Koo Roo Cuts First Ribbon of 2001

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Koo Koo Roo, Inc., a subsidiary of Prandium, Inc. (OTC Bulletin Board: PDIM), announced today the grand opening of its second Woodland Hills Koo Koo Roo® restaurant. The new site is located in Warner Center, a preeminent commercial district in the San Fernando Valley. The restaurant marks the 32nd location in the LA/Orange County area. Attending the ribbon cutting ceremony were Honorary Woodland Hills Mayor Michael Miller, Carol Amenta, CEO and President of the Woodland Hills Chamber of Commerce, L.A. Council Field Deputy for the 3rd district Jackie Keene and a number of Koo Koo Roo executives.

Koo Koo Roo president Gayle A. DeBrosse commented on the new restaurant, "We are excited to be part of the Warner Center. With over 2000 companies and more than 55,000 employees within a mile of our new location, we believe that we will continue to appeal to the growing segment of Chicken consumers. Whether for a fast-casual business lunch, a catered office meal, or a carryout meal for the family, you just can't get chicken like ours anywhere else.''

DeBrosse added, "Our focus remains on delivering our guests the tradition of exceptional taste, a variety of fresh nutritious menu items, exceptional service, and carry-out convenience. Our team members at the new Warner Center location are ready to serve it up!''

Renowned for its proprietary Koo Koo Roo Original Skinless Flame-Broiled Chicken®, Koo Koo Roo delivers a tasty alternative within the casual dining and take-home meal replacement market. Other menu selections include Koo Koo Roo's savory country herb and garlic rotisserie chicken, fresh roasted hand- carved turkey, the Chargrilled Chicken Chop(TM) bowls, hearty soups, crisp garden salads, sandwiches and a cornucopia of delicious, freshly prepared side dishes.

The Koo Koo Roo restaurant concept began in 1988 and now operates 42 restaurants. Prandium(TM) operates a portfolio of full-service and fast-casual restaurants including Koo Koo Roo, Hamburger Hamlet®, and Chi-Chi's®. Prandium, Inc. and Koo Koo Roo are located at 18831 Von Karman Avenue, Irvine, CA 92612. To contact the company call (949) 757-7900, or the toll-free investor information line at (888) 288-PRAN, or hyperlink to www.kookooroo.com or www.prandium.com. Address email to invest@prandium.com.