Industry News | January 25, 2001

Koo Koo Roo Kicks-Off New Buffalo Wings

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Koo Koo Roo, Inc. has introduced a spicy new creation—Baked Buffalo Wings. The fresh and tender chicken wings are seasoned with Chipotle pepper and covered with a spicy buffalo sauce and are served with cool ranch dressing and celery sticks. Koo Koo Roo Baked Buffalo Wings are available in serving sizes ranging from 6 to 12 wings. And for large parties, Koo Koo Roo introduces the Super Sized Buffalo Wing Platter with 48 wings presented on a ready to serve platter. Commenting on the new line-up, Koo Koo Roo executive chef John P. Birdsall said, "Our new Buffalo Wings are always baked -- never fried -- to keep them juicy and tender. And the taste, as always, is exceptional.'' The new Baked Buffalo Chicken Wing entree makes for a great meal. Customers may specify portion sizes when ordering and combine the Baked Wings with Koo Koo Roo's traditional side dishes to create the meal of their choice. A full meal consisting of six wings and two sides is priced at $4.99 and the nine-wing two side meal is available for $5.99. For larger groups, office parties, or family gatherings, Koo Koo Roo spices up the party with its Super Sized Platter -- 48 wings, cool ranch dressing and fresh celery sticks deliciously arranged in an attractive ready to serve round platter. The Super Platter is available for quick and easy take-out by calling or faxing ahead to place an order at Koo Koo Roo. A directory and driving instructions to all Koo Koo Roo locations is available on the company's website at www.kookooroo.com. The Koo Koo Roo restaurant concept began in 1988 and now has 43 restaurants primarily in California. Prandium(TM) operates a portfolio of full-service and fast-casual restaurants including Koo Koo Roo, Hamburger Hamlet®, and Chi-Chi's® in the United States and also licenses its concepts outside the United States. Prandium, Inc. is located at 18831 Von Karman Avenue, Irvine, CA 92612. To contact the company call (949) 757-7900, or the toll-free investor information line at (888) 288-PRAN, or link to www.kookooroo.com or www.prandium.com. Address email to invest@prandium.com.
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