Industry News | February 26, 2007

Krispy Kreme Introduces New Whole Wheat Doughnut

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Krispy Kreme Doughnuts, Inc announces the introduction of a new Whole Wheat Glazed doughnut made with 100 percent whole wheat that has a sweet caramel flavoring covered in Krispy Kreme's Original Glaze and is 180 calories.

"The Krispy Kreme Whole Wheat Glazed doughnut delivers the delicious taste that our customers have come to expect from us," said Stan Parker, senior vice president of marketing for Krispy Kreme Doughnuts, Inc. "This sweet treat is an alternative for health-conscious consumers with the benefits of 100 percent whole wheat," he added.

The new Krispy Kreme Whole Wheat Glazed doughnut will be available at participating Krispy Kreme retail locations beginning today. Customers may also find them at grocery and convenience stores where Krispy Kreme products are sold throughout the United States and Canada.