Industry News | January 8, 2007

Krispy Kreme Introduces Original Glazed Doughnut Hole Cup

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Krispy Kreme Doughnuts, Inc. today introduced the Original Glazed Yeast Doughnut Hole Cup as an extension to the current Cake Doughnut Hole Cup product line in convenience stores.

“Krispy Kreme Doughnut Hole cups are designed for consumers who are looking for a delicious grab-and-go snack.” said Tiffany Dodson, Director of Off-Premises Marketing for Krispy Kreme Doughnuts, Inc. “Adding Original Glazed Yeast doughnut holes to our successful line of Krispy Kreme Doughnut Hole Cups provides our signature Original Glazed taste to customers in a portable package,” she added.

Krispy Kreme’s Doughnut Holes are packaged in clear re-sealable plastic cups for “on-the-go” consumers that can be conveniently placed in car cup holders for easy enjoyment. Each Doughnut Hole Cup contains approximately ten doughnut holes. Available doughnut hole cup varieties now include Original Glazed, Glazed Traditional Cake, Glazed Blueberry Cake, and Glazed Chocolate Cake.