Industry News | February 4, 2014

Krispy Kreme Launches Bottled Iced Coffee in Walmart Stores

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Inspired by the signature blends and flavors available at its doughnut and coffee shops, Krispy Kreme’s iced coffees are coming to consumers in new ready-to-drink bottles. Starting February 10, ready-to-drink varieties of Krispy Kreme Original Glazed Iced Coffee and Krispy Kreme Mocha Iced Coffee will be available at over 900 Walmart locations throughout the U.S.

“People have been satisfying their craving for our doughnuts and coffee for 76 years,” says Brad Wall, senior vice president of Krispy Kreme. “Making our premium quality coffee available to consumers through the convenience of ready-to-drink is part of our continuing efforts to build awareness and equity in our coffee program.”

Krispy Kreme Original Glazed and Mocha Iced Coffees capture the taste of the company’s signature coffees, with a hint of Original Glazed and chocolate.

Krispy Kreme Iced Coffees will be available in ready-to-drink 9.5-ounce bottles priced at $1.98.