Industry News | January 27, 2009

Krispy Kreme Wears Its Heart on Its Doughnuts

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Now through Feb. 14, Krispy Kreme Donuts (NYSE: KKD - News) is featuring its scrumptious heart doughnuts. These heart-shaped offerings are topped with white icing and then decorated with red, white, and pink sprinkles.

At the heart of this year's Share the Love promotion is one dozen heart doughnuts and one dozen Original Glazed doughnuts. With each dozen doughnuts purchased, customers will receive 12 free Valentine's Day cards, each good for one free doughnut.