Industry News | November 11, 2013
Krystal Honors Vets with Support of Summer Camp
Krystal joined in the celebration to honor America’s heroes on Veteran’s Day by unveiling its new partnership supporting the National Military Family Association’s Operation Purple Summer Camp Program.
The Operation Purple Summer Camp Program offers a free week of summer fun for military children with parents who have been, are currently, or will be deployed. The goal of the Operation Purple Camp Program is to give military children tools to help deal with the stresses that result from a parent’s deployment, through a memorable camp experience in a “purple” environment. Operation Purple camps are open to military children of all ranks and services, active and reserve components.
The Operation Purple Program gives children a break from war, friends to confide in, coping skills to handle mom or dad’s absence, and some fun to offset the extra responsibilities in their complicated young lives. The Operation Purple Camps help lower stress by simulating deployed parents’ experiences. Children speak with troops just back from war, explore helicopters and Humvees, taste meals-ready-to-eat, and play hide-and-seek with night-vision goggles.
The Krystal Company aims to supporting America’s active and veteran military along with their families. The company views the Operation Purple Program as an ideal partner for its efforts. “Many of our Krystal guests and employees have served or are currently serving our country, so we strongly believe that the Operation Purple Program can make a significant impact on the lives of their children and their families. This is a wonderful organization that serves military families in a multitude of ways, and we are proud to support such a great cause,” says Tom Peterson, chief marketing officer.
Food & Beverage
QSR® magazine has always found space to report on the charitable works and deeds of members of the foodservice community. But recently it became important to us to step up our efforts, and the decision was made to consolidate these stories in one place so you, the reader, could easily learn about what the industry is doing when it comes to giving back.
Our hope is that these pages will inspire and motivate you to take up your own cause—whatever that might be—to make our world a better place.
Dave Thomas, founder of Wendy's International, told readers in the very first issue of QSR magazine that "Profit is not a dirty word." But Thomas also worked tirelessly for the many charitable causes that touched his life. In so doing, he proved that running a successful business extends beyond the bottom line and that the real rewards in life are measured in a currency far greater than the dollar.
So let these stories inspire you to find your cause, if you haven't already done so. We encourage you to let us know what you're doing, so that others might follow your lead, pickup your cause, and contribute in ever more positive ways to our communities and lives.
Among the causes that QSR magazine supports is CureSearch for Children’s Cancer. CureSearch for Children’s Cancer funds the lifesaving, collaborative research of the Children’s Oncology Group, the world's largest, cooperative pediatric cancer research organization. More than 5,000 physicians, nurses and other researchers, at more than 200 hospitals in North America, treat 90 percent of children with cancer. Funding efforts by CureSearch allows children with cancer to receive world-class treatment and care close to home.
Only research cures children’s cancer. The cure rates have risen from 10% forty years ago to a 78% overall cure rate today. Our goal is 100%.
Be part of the cure. Together, we can conquer children’s cancer.
The U.S. Congress has under consideration a bill that would provide $150 million for childhood cancer research. CureSearch offers an easy email template to write your federal representatives in support of this bill. It may be the most rewarding five minutes you spend today.