Industry News | March 14, 2013
Krystal Readies for Spring with 10 for $5.99 Krystals
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Krystal Lovers in several markets will now be able to fill their cravings by getting 10 Krystals for $5.99 now through April.
With temps slowly beginning to warm and the craziness of basketball season beginning to end, consumers are going to be in their cars and headed to ball fields and spring break, making it ideal to take along a sack full of the iconic burgers to share with family and friends.
“With schedules picking up and everyone going in different directions, Krystal is offering a great deal for families and friends on the move,” says Tom Peterson, chief marketing officer. “And it’s something we all know: Sometimes there’s just nothing that will fill a craving like a Krystal.”
Peterson says the new offer will be in addition to other promotions now running.
“Our brand has been filling cravings for the past 80 years, and we’re going to continue to do all we can to bring guests back for the food they enjoy most: the iconic Krystal,” he says.
Markets for the promotion include Albany, New York; Birmingham, Mobile, and Montgomery, Alabama; Chattanooga and Memphis, Tennessee; Columbus, Ohio; Hattiesburg and Jackson, Mississippi; and Macon, Georgia.
“Our guests have come to expect fresh, made-to-order food from Krystal,” Peterson says. “They know that they can come in and we’ll get them a great meal at a terrific price. We’re excited to offer 10 Krystals for $5.99.”
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