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Individually made to order, Krystal’s line of MilkQuakes include the Vanilla MilkQuake, made with creamy, real vanilla ice cream; the Strawberry MilkQuake, loaded with real strawberries; and the Chocolate MilkQuake, featuring rich, premium chocolate ice cream. Each MilkQuake is topped with a dollop of whipped cream, which is optional, and served in a 20-ounce cup. MilkQuakes are available at the suggested price of $2.79.
As the MilkQuakes roll out in Krystal restaurants across the South, the company is offering customers tips and earth-friendly advice on additional ways to keep cool with an online “Chill Out” campaign. The campaign will consist of a series of emails that offer advice and suggestions that Krystal Lovers can easily implement at home. A coupon for a free MilkQuake will also be distributed via email and posted on the company’s official MySpace page at www.myspace.com/krystalloverslounge, where Krystal Lovers will be encouraged to share their own earth-friendly, summer survival advice.