Industry News | July 10, 2013
Krystal Welcomes Home Marine Corporal
As the country celebrated Independence Day, Krystal honored a Marine who came all the way from Afghanistan to get her Krystal craving filled. U.S. Marine Corps Cpl. Kayla Buck returned to Jacksonville after overseas deployment and posted on the company’s Facebook page that she couldn’t wait to enjoy some Krystals.
Once the company saw the post, they immediately reached out to Kayla’s family to plan a very special return for her. “Everyone has their own Krystal story,” says president and CEO Doug Pendergast. “When we saw the post from a member of our military, we knew exactly what we’d do—and our restaurant on Atlantic Boulevard made sure that Kayla’s Krystal story is a very special one.”
Employees at the Krystal on Atlantic Boulevard decorated the store, posted a special welcome home message on the lighted reader board outside the restaurant, and presented Cpl. Buck a Steamer Pack full of Krystal gift cards, stickers, T-shirts, and more to celebrate their loyal guest.
“This was a celebration of a Marine who has selflessly served and dedicated her life for our country,” Pendergast says. “We are honored to have Corporal Buck as part of the Krystal Lovers Community!”
Food & Beverage
QSR® magazine has always found space to report on the charitable works and deeds of members of the foodservice community. But recently it became important to us to step up our efforts, and the decision was made to consolidate these stories in one place so you, the reader, could easily learn about what the industry is doing when it comes to giving back.
Our hope is that these pages will inspire and motivate you to take up your own cause—whatever that might be—to make our world a better place.
Dave Thomas, founder of Wendy's International, told readers in the very first issue of QSR magazine that "Profit is not a dirty word." But Thomas also worked tirelessly for the many charitable causes that touched his life. In so doing, he proved that running a successful business extends beyond the bottom line and that the real rewards in life are measured in a currency far greater than the dollar.
So let these stories inspire you to find your cause, if you haven't already done so. We encourage you to let us know what you're doing, so that others might follow your lead, pickup your cause, and contribute in ever more positive ways to our communities and lives.
Among the causes that QSR magazine supports is CureSearch for Children’s Cancer. CureSearch for Children’s Cancer funds the lifesaving, collaborative research of the Children’s Oncology Group, the world's largest, cooperative pediatric cancer research organization. More than 5,000 physicians, nurses and other researchers, at more than 200 hospitals in North America, treat 90 percent of children with cancer. Funding efforts by CureSearch allows children with cancer to receive world-class treatment and care close to home.
Only research cures children’s cancer. The cure rates have risen from 10% forty years ago to a 78% overall cure rate today. Our goal is 100%.
Be part of the cure. Together, we can conquer children’s cancer.
The U.S. Congress has under consideration a bill that would provide $150 million for childhood cancer research. CureSearch offers an easy email template to write your federal representatives in support of this bill. It may be the most rewarding five minutes you spend today.