Industry News | April 15, 2014

La Madeleine Opens Fourth Airport Unit

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La Madeleine Country French Café announced the opening of its new café at Hartsfield-Jackson International Airport in Atlanta. The opening will mark La Madeleine’s second location in the Atlanta airport—a La Madeleine kiosk can be found in Terminal 4 at Gate 2.

As the fourth airport location to open since the inception of the company’s nontraditional growth plan in 2011, La Madeleine has been pursuing strategic expansion opportunities to bring the treasured French countryside experience and food to its loyal customers. As part of this strategy, La Madeleine has partnered with HMSHost to open the brand’s second location in the Hartsfield-Jackson Atlanta International Airport.

 “La Madeleine continues to explore expansion opportunities to share our French-inspired bakery café experience with new guests near and far,” says Paul Carolan, chief development officer for Le Duff America, the family of restaurants that encompasses favorites like Bruegger’s Bagels and Brioche Dorée. “Our cafés offer a unique choice within airports, and we’re excited to be partnering with HMSHost to bring travelers from Atlanta, and all over the world, our fresh and authentic French cuisine in a convenient setting. We have worked with HMSHost in the past, and have found it to be a beneficial partnership. We couldn’t ask for a better team to bring the Atlanta Airport a full-service la Madeleine.”

Situated before the security check-in point, La Madeleine feartures new design and décor that unites comfort with the French country atmosphere for which La Madeleine has become known. La Madeleine has also enhanced its seating options, which now include banquette seating, high-top tables, and a wine-tasting table. The signature stone fireplace adds to the ambiance of the seating area, and updated lighting rounds out the relaxed dining experience.

“We are thrilled to see the doors open in Atlanta with HMSHost, and look forward to welcoming in travelers from all over the world,” says John Cahill, chief operating officer at La Madeleine. “Atlanta is as lively as ever, with new dining options and retail stores surrounding our location. The addition of this café underscores our growth in the region and loyalty of our La Madeleine guests. We warmly invite Atlanta’s travelers and guests to enjoy our newest restaurant and make the café their own.”

Known for its signature Tomato Basil soup and Chicken Caesar salad, La Madeleine serves a variety of breads, pastries, desserts, salads, sandwiches, and soups as well as a diverse beverage menu including coffee and wine.

 

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.