Industry News | July 30, 2014

Long John Silver’s Brings Back the Fish Fry

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Long John Silver’s will host a community fish fry to celebrate 45 years of company history. On Saturday, August 2, visitors to participating Long John Silver’s locations will receive one fish filet and a serving of fries free of charge. The offer is limited to one per person and is available for dine-in or carryout only at participating locations.

“The fish fry has long been a part of American history because it combines good food and community togetherness,” says Mike Kern, CEO of Long John Silver’s. “Most folks love a fish fry, so we’re bringing our communities together again on Saturday to share a meal and experience why Long John Silver’s is America’s fish fry.”

Long John Silver’s continues the community fish fry heritage every day with batter-dipped fish. This is the second community Free Fish & Fries event the seafood brand has hosted during a summer of special events and offers. At the first event on June 28, Long John Silver’s treated more than 500,000 guests.

“America’s Fish Fry is a continuation of our efforts to encourage Americans to eat more seafood. Our menu has evolved over the last two years to include items that appeal to almost anyone, and we’re proud of that evolution,” Kern says. “At the same time, we want to celebrate the classic seafood that put us on the map. Our crispy, golden fish offers a unique taste that our guests have come to love and crave. If you missed the first Free Fish & Fries event, this Saturday provides the perfect opportunity to enjoy the taste you love free of charge.”

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.