Industry News | February 27, 2012
McDonald's Awards Lucky Customer $25,000
To celebrate McDonald's French Fries, the company called upon consumers to share the special moments in their lives they want paired with a side of the world famous fries by hosting the "You Want McDonald's Fries With That" Contest and Weekly Sweepstakes .
After encouraging consumers to share what they want McDonald's Fries with and receiving more than 50,000 entries, McDonald's is awarding Jean Davis of Mt. Pulaski, Illinois, a $25,000 cash prize.
Jean plans to use her cash prize to make her dream of sending herself, along with local underprivileged teenage youth, to a summer work camp in Pennsylvania, providing fellowship and free home repair to elderly, disabled, and low-income families come true.
"I can't believe I won $25,000 in a contest celebrating my favorite thing from McDonald's – their fries!" Davis says. "Thanks to McDonald's, I'll be able to use this $25,000 to truly make a difference in the lives of both the kids and families we service at camp, which is no small potato."
On Nov. 11, 2011, McDonald's kicked off the “You Want McDonald's Fries With That” Contest, which cued thousands of creative responses from McDonald's loyal fans celebrating the moments in life made even better with a side of McDonald's French Fries.
A panel of judges selected five semi-finalists and awarded each a $500 McDonald's Arch Card. An open consumer vote along with the overall judged score from a panel of judges determined Jean Davis as the contest winner.
In addition to the contest, McDonald's offered a "You Want McDonald's Fries With That" Weekly Sweepstakes, where 40 lucky winners were each awarded a $50 Arch Card throughout a 13-week drawing period.
McDonald's USA serves more than 26 million customers every day. Nearly 90 percent of McDonald's 14,000 U.S. restaurants are independently owned and operated by local business men and women.
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