Industry News | July 16, 2002
McDonald's Hong Kong Serves Up Chicken and Rice
Although many of the city's children enjoy the standard McDonald's menu of burgers, fries, and shakes, most adults prefer traditional Chinese dishes. And with Hong Kong experiencing a second recession in four years and fear of mad cow lingering, McDonald's, like other quick-serves in the market, has experienced a sales decline. There is hope that the new menu items will help the chain capture a larger market and increase sales.
Food & Beverage
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