Industry News | June 11, 2014

Meatheads Creates "Goulden Burger" to Help Local Charity

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Meatheads is offering a special burger for the second summer in a row, “The Goulden Burger,” created in honor of Chicago Bears kicker Robbie Gould and his public charity, The Goulden Touch. The burger is compiled with all of his favorites: a ⅓ lb. Meatheads burger topped with bacon, lettuce, tomato, Ketchapolte, American cheese, and spicy Cajun fries. The burger will be on the menu from June 9 to September 30 for $7.00, and Meatheads will donate 10 percent of the burger sales to The Goulden Touch.

Last year, there were 7,885 Goulden Burgers sold, generating more than $5,000 for The Goulden Touch, which supports education, social services, health and wellness, as well as medical research programs in Chicago. Like Meatheads, Robbie has a special interest in helping kids with reading. Both have partnered with Working in the Schools (WITS,) an organization that offers tutoring and mentoring programs for Chicago Public School children. New this year, Meatheads will also offer reading craft days, book fairs, guest author readings, and more. All in-market events will help promote summer reading, in addition to Meatheads’ Summer Voracious Reading Program, which encourages kids 13 and under to read at least five books.

“Education and reading is incredibly important to me personally, and to The Goulden Touch,” Gould says. “In 2013, with the help and support of our incredible partner, Meatheads, we were able to help support over 3,000 WITS’ students in their summer reading program. We are excited to surpass 2013’s numbers this year to positively influence even more WITS’ students in the Chicago Public Schools. Now, go get those Goulden Burgers!”

To wrap up the Goulden Burger summer reading initiative, The Goulden Touch will host a Monday Night Football Viewing Party in September at the Meatheads Lincolnwood location where guests will have the chance to hang out with Robbie, watch some football, and learn more about partners and programs that The Goulden Touch supports. 

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.