Industry News | September 24, 2012

Monopoly at McDonald's Returns with One-in-Four Odds

The Monopoly Game at McDonald's is back for the 20th edition in nearly 14,000 U.S. restaurants, bringing with it one-in-four odds of winning, multiple ways to play, and more than $300 million in cash and great prizes. The excitement begins in restaurants September 25 and continues in-stores until October 22 and online until 11:59:50 p.m. on November 3, 2012.

The 2012 Monopoly Game Pieces can be found on menu favorites including:

            Big Mac, Filet-O-Fish, 10 and 20-piece Chicken McNuggets, and Large Fries

            Medium (16 oz.) and large (22 oz.) McCafeIced and Blended Beverages (including 32 oz. Large Iced Coffee) and medium (21 oz.) fountain drinks

            Oatmeal, Hash Browns, Egg McMuffin, and Sausage McMuffin with Egg (excludes Sausage McMuffin)

Cash prizes ranging from $50 to $1 million, 30 all-new 2013 Fiat vehicles, Delta Vacations trips for two, Redboxmovie rentals, Beaches Resorts Luxury IncludedVacations to Turks & Caicos or Jamaica, and Ea Sports Fan Trip Championship Get-A-Ways for two along with tasty McDonald's menu items and many more prizes are all up for grabs.

"The 20th edition of the Monopoly Game at McDonald's is the biggest ever!" says Douglas Freeland, director of marketing, McDonald's U.S.  "And with over $300 million in cash and prizes and one in four odds, everyone can play to win."  

Multiple Ways to Play and Win the 2012 Monopoly Game at McDonald's:

- In-restaurants: The 2012 Monopoly Game at McDonald’s is available at participating McDonald’s restaurants in the U.S. from September 25 through October 22, or while supplies last. Players can peel game pieces from select menu items to collect property sets for a chance to win one of twenty 2013 Fiat vehicles, cash rewards up to $1 million, and many other exciting prizes.

-In-restaurants Instant Win: Players can peel game pieces from select menu items to instantly win prizes including McDonald's menu items, $50 - $25,000 cash, 2013 Fiat 500 vehicles, Redboxmovie rentals, and the new Monopoly Millionaires game from Hasbro, where the first player to a million wins.

-Online Instant Win: Each Monopoly Game Stamp contains a unique Game Code valid for one online game play for another chance to instantly win one of over a million incredible prizes.

-Online Sweepstakes: From September 25 through November 3, players can enter McDonald's game piece codes to receive a virtual house. Each virtual house can be used to enter into one of three Online Sweepstakes prize drawings including: $10,000 cash, A Beaches Resorts Luxury Included Family Vacation to Jamaica or Turks and Caicos, or a trip for four to a Men's National Team World Cup Qualifying match plus $5,000 spending money. Players that have accumulated 4 virtual houses will additionally receive one virtual hotel entry which equals an entry into the Grand Prize Sweepstakes for the chance to win an all-new 2013 Fiat 500 Hatchback.

The Monopoly Game at McDonald’s is open to residents of the U.S., Canada, Guam, Puerto Rico, and Saipan. The online game is open to residents of the U.S. and Puerto Rico.

 

 

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.