Industry News | August 3, 2011
Named Dave? Eat Free at Famous Dave's on August 14
"Dave's Day" at Famous Dave's of America is taking place on Sunday, August 14, when all BBQ lovin' Daves, Davids, and Davys can eat free! This is the third time Famous Dave's of America has held this crazy event that has grown from only a portion of the restaurants participating to more than 90 percent participation across the country.
On August 14, Famous Dave's Bar-B-Que Restaurants are offering anyone showing a valid ID with the first name of Dave, David or Davy a free entree (maximum value of $15) at participating locations nationwide. Anyone showing a valid ID with the middle name of Dave, David, or Davy (sorry, last names don't count) can also join in and receive an entree for half price (maximum value of $7.50). "Dave's Day" is in honor of the Founder, "Famous Dave" Anderson, and this one-day-only event has been brought back due to its success in spreading the story of "Famous Dave" and generating enthusiasm among the local communities and the restaurant teams.
David is the sixth most popular boy's name in the U.S., which means many people are named Dave or have a relative or friend named Dave, and can participate. "Our Dave's Day celebration has grown into a national event and the word has spread like wildfire on social media in anticipation for this event," says Aric Nissen, vice president of marketing at Famous Dave's of America, Inc. "Our restaurants observe some unusual behavior on this special day, such as babies named Dave showing up for free BBQ, guests who proclaim they are going to change their name to Dave, and multiple generations of Daves using our celebration as a celebration for their families. After all, Famous Dave Anderson built this company on his passion for people and the best BBQ ever. This event gives us an opportunity to show our guests what we do best -- being famous!"
For fans who aren't named Dave, Famous Dave's has some hog wild specials featured in their "Hog Days of Summer," which begins the day after Dave's Day on August 15 at participating locations. Guests who purchase an entree will be able to add $1 ribs and 50 cent wings to their order during the four week promotion. "And nothing goes better with ribs and wings than specials on tap beer that are too good to advertise in most states," Nissen says.
Food & Beverage
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