Industry News | July 17, 2012
Nestlé Toll House Offers Sweet Take on Happy Hour
Traditional happy hour gets a sweet twist this summer as Nestlé Toll House Café by Chip, a premium bakery cafe destination franchise concept, introduces its Frappé Hour to consumers worldwide.
For a limited time, consumers can refresh their taste buds with half-price signature frappés from 3-5 p.m. daily at any participating Nestlé Toll House Café by Chip location. To kick off the promotion, which runs through September 16, 2012, the brand is introducing its newest frappé creation, Nestlé Crunch Mocha Frappé.
"As the summer heats up, our fans can cool off with their favorite frappé. It's the perfect time to slow down and relax by enjoying one of our signature frappés," says Ziad Dalal, founder and president of Nestlé Toll House Café by Chip. "We are thrilled to offer consumers the half-price menu option, knowing now, more than ever, individuals feel the need to save on everyday indulgences. Plus, those looking to try something new can come in and try out Nestlé Crunch Mocha Frappé at a fraction of the cost."
The new Nestlé Crunch Mocha Frappé features an iced frappé blend drizzled with Nesquick chocolate syrup, topped with Nestlé Crunch pieces. The brand's newest drink will be added to its signature frappé menu and offered for half-price during the Frappé Hour promotion.
In addition to its signature cookie creations, each bakery cafe offers a unique selection of bakery goods, including macaroons, cupcakes, and brownies, among other items. Cafés also serve frozen ice cream treats, premium coffee drinks, refreshing frozen yogurt, and real fruit smoothies.
Food & Beverage
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