Industry News | October 12, 2010

For a Nutter Butter Fix, Wienerschnitzel Has Your Back

Wienerschnitzel is launching the new Tastee-Freez Chocolate Nutter Butter Shake and is bringing back the popular Tastee-Freez Chocolate Nutter Butter Freezee. The Chocolate Nutter Butter Freezee is a combination of creamy Tastee-Freez soft serve with Nutter Butter infusion and chocolate syrup, and the Chocolate Nutter Butter Shake features the same ingredients, as well as liquid soft serve to make it a drinkable dessert. The frozen treats are available at participating Wienerschnitzel locations from October 3 through the end of 2010.

“The Chocolate Nutter Butter Shake and Freezee combine two classic flavors with our creamy soft serve to create a delicious dessert for all ages,” says Tom Amberger, vice president of marketing for Wienerschnitzel. “Pair it with one of Wienerschnitzel’s new Double Chili Cheeseburgers and you will have yourself a der-licious all-American meal.”

The Chocolate Nutter Butter Shake and Freezee will be offered at participating Wienerschnitzel locations for a recommended price of $2.89. The restaurant chain’s desserts will be supported with in-store point-of-purchase materials.
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